Client:
JAANUU
Branding
Campaign
JAANUU
Client
JAANUU
Scope of Work
'Life in Color' Campaign
Year
2023
We set off to Utah's badlands in search of 3 am call times, burnouts in rental cars, and loads of amazing clients, talent, and crew. Jaanuu originally came to TBX for assistance in evolving their brand strategy and presence. Having solved those challenges, we were tasked with fulfilling their existing campaign assets and creating a brand film inspired by nature + science.
Jaanuu's releases this summer consisted of a few different colorways: Lilac, Solar Red, Sand, and Burgundy - all complemented by Utah's unforgiving landscape.
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created at: Thinkingbox █ role: creative direction, design, motion ██ design: Krystyn Claire ███ producer: Matheson Murray ██ production: The Heist
