OPen
Client:
Google Inter.land
Campaign
Character Development
Gaming
Education

Google Inter.land

Client

Google Inter.land

Scope of Work

Interactive educational experience

Year

2017

Interland takes kids on an interactive journey through navigating the perils of the internet today. Developing dozens of visual iterations, characters, and storylines, we worked tirelessly for months to create something we're very proud of. A big thanks to the Google Brand Studio team for trusting us throughout the entire process.

Inter.Land has been around since the birth of the internet, which feels like forever if you're a kid these days. Just like the online world, this land is an amazing place. But sometimes, things fall through the cracks, and our citizens, the Netizens, need a little help learning the rules of the road.

While most Netizens want to celebrate the internet and the wonderful world it creates, some members of the community aren’t following the rules. The longer these members are allowed to go rampant, the less protected the land will become.

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Early concept development

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client: Google Brand Studio ██ created at: North Kingdom ███ role: creative + design direction █ design + concept: Karina Karol, Kali Adams, creative: Magnus Östergren ███ NK Stockholm office, dev+3d ████ 3D Partner Goodbye Kansas